Friday, 18 May 2012

CULTURA TRES: Interview for M3 Event

M3 Event is a music conference that will take place on May 31st in Maastricht. It has the ambition to give a bit more more clarity on the future of music industry through series of discussions and interviews with artists and people from the industry.

"Cultura Tres are putting Venezuela on the metal map with their dark, classic rock influenced take on sludge and their ‘pay-what-you-want’ approach to their music, including their second and most recent record, ‘El Mal Del Bien’. The band spoke to M3 about reaching more fans with the free music method, and why the days of champagne and jacuzzis may be over for the major labels…

M3 – First of all, could you tell us a bit about yourself, and what it is that you do?
Cultura Tres – We are Cultura Tres, a Venezuelan band that plays a dark and melancholic blend of seventies rock, metal and psychedelic passages. There are four musicians in the band, Alejandro (vocals, lead guitar), Juan (guitar), Alonso (bass) and David (drums). We are completely DIY: we record, mix and master our albums; we film and edit our own video clips. Cultura Tres succeeded in touring through South America, Europe and Japan without any label or booking agency: just through our own efforts, and of course the help of friends.

What inspired you to form Cultura Tres? What are your own musical backgrounds?
Cultura Tres was born from the love of dark, heavy music, with a penchant for old bands… For example we love Alice in Chains, Mars Volta, Black Sabbath, Godspeed You! Black Emperor, Sepultura: all bands that make us have goose bumps. We felt this eery feeling was missing in most of the new music of recent heavy bands, and sort of stumbled into our own style in an attempt to make music that we would love to hear ourselves…. Along the way we found ourselves in a stream of like-minded bands, especially in South America.

What would be your preferred medium to listen to music (eg. Vinyl, CD, tape, MP3 etc.), and why?
We use digital music a lot; it is convenient, fast and allows for easy spreading of our musical virus. However, the physical feeling of putting a  needle down on dark vinyl, and waiting for first sounds to cut through the imperfections of a record player, has an undeniable magic. The big artwork, the unwieldy format, the fragility of vinyl: it all contributes to that special feeling that you get when you have to care and take time to listen to music."

The whole interview can be found HERE